WÖRGL
Where the Brixentaler Ache joins the Inn and the valley becomes wide and expansive, lies the town of Wörgl, one of the largest municipalities in Tyrol with 13,000 inhabitants. Wörgl is considered one of the most important shopping centers in the Tyrolean lowlands. Situated in the Hohe Salve vacation region, Wörgl is the perfect starting point for a wealth of hiking and cycling tours. In addition to enjoyable routes in the valley, we recommend the family-friendly ascent to the local mountain Möslalmkogel or a tour to the Hohe Salve (1,829) with its magnificent views. Incidentally, the town of Wörgl is the birthplace of the Freigeld, a local alternative currency introduced in Wörgl in the 1930s during the global economic crisis by the then mayor Michael Unterguggenberger. The idea was simple: the municipality issued free money bills, which were accepted as a means of payment in the region. Free money was a great success. In the first few months after its introduction, demand for labor increased, the economy flourished and unemployment fell. However, the experiment was soon banned by the authorities.